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St. John's IceCaps reveal a new logo

Take a look at the logo the IceCaps will have next season

Previously affiliated with the Winnipeg Jets, the Ice Caps had a blue and white colour scheme, to match their parent club.

Now that Montreal's AHL affiliate has officially moved from Hamilton to St. John's, it means that a new logo, jersey, and colour scheme is in order.

They unveiled a new logo this morning during a press conference this morning.

ABOUT THE LOGO
  • A revised version of the traditional IceCaps primary logo, which has been featured as the primary logo for each of the team’s four seasons
  • The logo consists of the wordmark "IceCaps" over rugged mountains, capped with ice in the shape of the province of Newfoundland and Labrador
  • The logo now features the official colours of the Canadiens – Red, Royal Blue and White – reflecting the iconic brand of the Montreal Canadiens
  • Home and road jerseys will be revealed later this summer

ice caps

The actual jerseys should be revealed at some point this summer. Stay tuned.